by DAVID COHEN. Published by AD AGE on 8 Jan. 2019. From changes in consumers’ use of technology to data advancements and corporate consolidation, 2018 brought a pace of change that was both unprecedented and unforgiving. I often describe the marketing business as existing in alternative realities. While rapid change and innovation continues, some parts …
With everything from legalized sports betting to consumer data regulations, 2018’s media headlines were anything but dull. We’ve rounded up the top news from this year for your convenience and enjoyment: 2018 saw the first real increases in the transparency in the programmatic ecosystem. It has been a talking point for years, but this …
Luke Stillman (SVP, Digital Intelligence) delivers an Industry Overview at The AD Club of New York’s CPG & Retail Vertical breakfast on November 13, 2018.
In the premiere episode of this sister series, the Media Trials team shares top findings from their most recent report, The Brand Safety Effect, created in partnership with Cheq.
Luke Stillman, SVP of Digital Intelligence and author of the biannual Programmatic Report, answers questions on key findings in Episode 7 of Real Talk. Real Talk with MAGNA Global from MAGNA on Vimeo.
