By KATHY DOYLE. Published by BROADCASTING & CABLE on 23 July 2019. I’ve spent my entire career in local media and I’ve seen this industry accomplish amazing things over the years. I’ve also seen tremendous and continuous changes to the local ecosystem that demand a relentless pursuit of evolution and innovation. And right now, the …
Brian Hughes (EVP, Audience Intelligence & Strategy) is joined by summer residents Alice Bell-Black (Intelligence) and Makeyba Mowlah (Marketing Operations) to discuss the 15th Media Economy Report. Contact us to access the full report
US President Dani Benowitz is joined by Stacey Geyer (Director, Corporate Communications at Orion) to discuss all the major trends and hot topics at this year’s Lions Festival. Contact us for more information.
Luke Stillman, SVP of Digital Intelligence and author of the Programmatic Report, joins Max Seippel (Manager, Audience Intelligence) to discuss “Leveraging Data in New Ways.” Real Talk with MAGNA Global, Intelligence Reports from MAGNA on Vimeo. Learn more about the Programmatic Report
Project manager Lisa Kimura and Kara Manatt (SVP, Intelligence Solutions & Strategy) discuss our most recent media trial: Ad Receptivity, Deconstructed. Research conducted in collaboration with IPG Media Lab and Pandora. Real Talk with MAGNA Global, Media Trials from MAGNA on Vimeo.